The Joy Formidable return three years after their previous album, AAARTH, with the dynamic new single, Into The Blue, written in North Wales and later fleshed out at their homes in Utah.
"Into The Blue is about surrendering to love and magic," singer and guitarist Ritzy Bryan comments. "Having the courage to enjoy a new journey and the mystery and excitement of something unexpected. It’s about opening your eyes to beauty and love again. Making it to the other side. Whilst not conceived as a metaphor for the times we all live in now, it certainly turned out that way."
The new single finds the veteran alternative rockers sounding downright invigorated, exploring the shoegaze pop and art rock attributes of their writing as they integrate in a coherent and smooth way.
Bryan continues, commenting on the music video: "I am always daydreaming in the bathtub between recordings. That diffuse thinking where your mind wanders freely - I always finish songs when I’m in that state. The idea that your imagination, that escape into another, deeper world can sometimes create a stronger connection with yourself."
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